Friday, May 10, 2013

Nokia To Spend More Money on Mobile Imaging Investing in Pelican Imaging

pelican 2011 02 10 600 500x281 Nokia To Spend More Money on Mobile Imaging Investing in Pelican Imaging
Nokia has always been investing heavily in mobile imaging and it seems that not even the lean times Nokia has been going through will not stop them. There is a report from Bloomberg Business Week that they are now going to invest in a company from California called Pelican Imaging. Pelican Imaging's claim to fame is "array cameras". Which is just a fancy term for a camera that makes one picture out of many different lens not just one.
It is explained by Pelican themselves as:
Pelican Imaging has developed a revolutionary new array camera for mobile devices, providing depth at every pixel. Focus on any subject, change focus (even on multiple subjects) after you take the photo, capture linear measurements, scale and segment your images, change backgrounds, and apply filters, all from any device.
While it may take a little while to integrate this technology into Nokia Windows Phone devices it seems like a useful camera technology that people will actually want to use. I am hoping this camera advancement catches on and doesn't become another flop like the 3D cameras on smartphones of the past

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